behavioral economics

Teen Brains and the Meaning of Life 

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As the father of two teens who happens to be fascinated by decision making, I had a special interest in “The Terrible Teens“, in the August 31 New Yorker. It opens with vivid visual of (male, of course) adolescent mice drinking alcohol to oblivion. According to author Francis Jensen, teens’ frontal lobes aren’t yet that … Read more

Choice Architecture:  Don’t be Evil

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HBR’s recent article, Leaders as Decision Architects, is a detailed investigation of how business managers can improve employee choices by adjusting the framework, context and process in which those decisions are made. The authors draw from two of my favorite books in behavioral economics, “Thinking Fast and Slow” and “Nudge”. There’s no doubt that in the right … Read more